E-commerce sites
These sites were built during my time at FL1 Solutions, where I was lead designer. I designed the pages, built the html/css wireframe templates, and in most cases connected the wireframes to the content management system.
Pods in Print
Pods in Print is a subscription service offering transcripts of podcasts. The site was mostly completed when it came to us, but the client was not happy with its design. I created a new design, and we made various changes to improve ease of use for his customers.
Vivaldi Jewellery
Designer jeweller Jill Wilkinson was unhappy with her old e-commerce site, which had a very low conversion rate. We created an entirely new site for her, with custom design to match her individual style and custom functionality for improved user experience.
Tigsy Brown
Tigsy Brown is a collection of china gifts for children by designer Elaine Brown. We used elements from Elaine's original sketches throughout the site to create a design which captured the feel of her unique work.
Christopher Wharton Goldsmith
This high end designer jeweller had an established identity expressed in their existing marketing materials. They wanted an e-commerce site with a look that complemented rather than copied their existing brochure site.
Coffee, Cake and Kink
This established London business had a brochure site, but wanted to add an e-commerce section. As they were about to begin rebranding, it was likely that the site would need a new look in the near future, so they wanted something which reflected their style without being design-heavy.
Classics 'n' Jazz and Super Audio Supplies
These are sister sites for the twin e-commerce ventures of an established classical music shop. The sites are powered by the same e-commerce software and have the same functionality, but have complementary designs.
More about the Classics 'n' Jazz and Super Audio Supplies projects
Digital Frame Company
An e-commerce site selling digital photo frames. A small flash movie on the front page illustrates the frames' slideshow effect. The Evolution e-commerce software was adapted to allow custom content such as technical specifications.